
CBAA co-hosts National Conference on Entrepreneurship
by Marlo C. Novino

Department of Marketing, CBAA Faculty Members and Students during the 2019 ENEDA National Conference on Entrepreneurship
As part of the strategic goals of the college to establish a national presence in entrepreneurship, the College of Business Administration and Accountancy, MSU-IIT, through the Department of Marketing, together with Central Mindanao University (CMU), University of Science and Technology of Southern Philippines (USTP) and the Entrepreneurship Educators’ Association of the Philippines (ENEDA) hosted the 2019 National Conference on Entrepreneurship held at the Mallberry Suites Business Hotel and USTP Campus in Cagayan de Oro City last February 7 – 8, 2019. Nationally acclaimed Entrepreneurship and Technopreneurship champions were invited to share their expertise in various plenary topics revolving around the conference’s theme which is Entrepreneurship Education in the 4th Industrial Revolution.
The 2-day conference started with a talk on Industry 4.0 delivered by the Department of Science and Technology (DOST) Secretary himself, Dr. Fortunato Dela Peña, who also assured that DOST will be a forefront agency in promoting this cyber-physical era while making sure that the people will be equipped with the right skills and competencies needed for the current era, hence the agency’s strategic message: ‘science for the people’. To shed some light in the preparation of the students for Industry 4.0 in the higher education, Dr. Antonio Lopez, co-chair of the Commission on Higher Education (CHED) technical panel, emphasized the role of Higher Education Institutions (HEIs) as a major support infrastructure in honing students to become globally competitive and 4IR ready. While Dr. Paz Diaz, board secretary of Small Enterprise Research and Development Foundation (SERDEF), gave a talk on integrating the United Nation’s Sustainable Development Goals (SDG) 2030 in the Philippine entrepreneurship education. This was followed by a plenary session on preparing the entrepreneurship educators for Generation Z learners shared by Maria Luisa Gatchalian, the Department of Entrepreneurship Chair, Miriam College.
The afternoon session was geared towards technopreneurship education. Rex Wallen Tan, General Manager of Hopkins International Partners, opened the session with his plenary talk on the impact of entrepreneurship education in the 4th Industrial Revolution. This talk was complemented by Dr. Luis Sison, Director of the Technology Transfer and Business Development Office of UP Diliman, who gave a comprehensive discussion on Tech 101 experience basing from his personal experiences as a technopreneurship educator at UP Diliman. Meanwhile, the topic on patents and copyrights was delivered by Prof. Michael Jorge Peralta, Innovation and Technology Support Office (ITSO) manager from University Santo Tomas. While the co-founder and CEO of 1000 Angels and Hustle Ground, Maria Rita Theresa Nicole Paterno, shared her expertise and provided tips on venture capitalism and angel investing.
Parallel research presentation for faculty members highlighted the second day of the conference. This was made possible through the efforts of the research committee headed by Dr. Emilina Sarreal of De La Salle University (DLSU) and supervised by Dr. Ronnel Sudaria of CMU and Prof. Julita Bokingo of MSU-IIT. Meanwhile, five (5) teams vied in the Business Model Pitch Competition. These teams include students from MSU-IIT, Miriam College, Palawan State University (PSU), De La Salle College of St Benilde, and University of Santo Tomas (UST). The team from UST who pitched charcoal briquettes emerged as champion.
Student members of the Young Entrepreneurs Society (YES), the official student organization of ENEDA, gathered in the USTP campus for a Student Leadership Bootcamp. A national election was held and our very own BS Entrepreneurship student, Sahic Guro III was elected as National Vice President for Regional Affairs.

Sahic Guro III (5th from right), BS Entrep student elected as National Vice President for Regional Affairs of the Young Entrepreneurs Society (YES), the official student arm of ENEDA
The 2019 National Conference on Entrepreneurship was made possible through the efforts of ENEDA Mindanao Chapter President, Prof. Julita W. Bokingo with the support of ENEDA National President Dr. Elaine L. Boquiren of Miriam College and the MSU-IIT administration headed by Dr. Sukarno D. Tanggol, Chancellor and Dr. Polaus M. Bari, Dean of CBAA.
Topics : 2019 ENEDA Conference YES Entrepreneurship Education