JEMS on its second win during JBI Case Analysis Competition 2019

JEMS on its second win during JBI Case Analysis Competition 2019

by Sean dela Cruz

The Junior Entrepreneurial Marketing Society (JEMS) has once again been hailed as the champion for the Ang Henyong Marketista – Case Analysis Competition during the Juan Big Idea – Mindanao, hosted by the Philippine Junior Marketing Association held at the Folk Arts Theater, Malaybalay City, Bukidnon last March 17, 2019.

Down to its last destination after completing a series of learning caravan to Luzon and Visayas, Juan Big Idea: Ang Pagtuklas ng Makabagong Marketista held its last leg in Mindanao with over nine (9) schools participated in the said event, including MSU-IIT. The one-day event was a blast of hustle bustle in the advantage of the participants as it was composed of informative and significant talks/presentations by the invited speakers coming from some notable companies in the Philippines, marketing related competitions held in between, and a job fair exclusive only for the participants. The invited speakers of the event include Mr. Walter de Jesus, brand manager of One Mega Group Inc., Mr. Carlo Jao, social management director of McCann World Group Philippines, Mr. Mark Anthony Pascua, research manager of Kanta Media Philippines, and Mr. Ali Silao, Head of Art, BBDO Guerrero. The scope of topics during the discussion/talk covered a great extent about branding and the use of social media in marketing.

Moving forward with the program, the chosen top three (3) participating schools, Central Mindanao University, MSU-IIT and Xavier University, presented their entries for the Case Analysis Competition which was sponsored by BMG Outsourcing Inc. and is considered to be one of the main highlights of the whole event.

During the awarding ceremony, delegates of MSU-IIT were declared as champion and below are the following marketing students who participated in the said competition:

Case Analysis:

Kristine May Balios

Russel Jess Heyrana

Sean Preil S. dela Cruz

In addition, the following is the placement of the top three (3) schools with MSU-IIT in the leading position:

MSU-IIT – 89 %

Xavier University – Ateneo de Cagayan – 86.2%

Central Mindanao University – 79.49%

This year’s victory marks the second consecutive win of MSU-IIT since the last Juan Big Idea held in the New City Hall of Tagum Atrium, Tagum City last March 11, 2018.

Topics : CBAA  JEMS  Juan Big Idea  Philippine Junior Marketing Association

JEMS bags another victory during Marketing Cup 2019

JEMS bags another victory during Marketing Cup 2019

by Alexandria Sumagang and Christian Rey Cloma

The Junior Entrepreneurship and Marketing Society continued their reign as the Overall Champion, for six (6) consecutive years, during the annual Marketing Cup 2019 competition held at St. Michael’s College, Iligan City last March 8, 2019.

Carrying the theme “World of Business Opportunities: Role of Social Media in Marketing”, the event was mainly divided into two segments with the seminar held during the day and competition proper during the afternoon. The invited honorable speakers coming from various field of expertise covered topics such as the Role of Social Media in Marketing, the Shades of Fiber towards Sustainable Business Initiatives and lastly, How to Find One’s Way in the Business World.

Marketing related events then took place right after the preluded forum. Six (6) major competitions were participated by the delegates of the following public and private business colleges in the city: Iligan Medical Center College (IMCC), St. Peter’s College (SPC), St. Michael’s College (SMC), MSU-Iligan Insititute of Technology (MSU-IIT) and Masters Technological Institute of Mindanao (MTIM).

Below are the competitions and awards received by the delegates of MSU-IIT:

CHAMPION

Battle of the Brain

Elvy Angelie Magdadaro

Juliet Tatad

Kriszyrine Serino

Lawrence Jay Cañete

Lloyd Dy

Case Analysis

Aljon Manco

Ciara Mae Tabaculde

Christian Cloma

Christian Pantallano

Nur-Janah Pau-tin

Most Outstanding Business Students

Jessa Marie Barrientos

Isabel Dawn Salise

Sean Preil Dela Cruz

Poster and Slogan Contest

Jan Paolo Lumpaz

FIRST RUNNER UP

Electronic Advertising

Alexandria Sumagang

Hisam Punguinaguina

Kate Escalante

Mylenn Jurao

Russel Jess Heyrana

Sittie Mariam Abbas

Pop Dance Competition

Abragan Zharmelle

Bryan Boloron

Jherly Jumawan

Johanna Acaso

Justine Alindong

Ken Tayanes

Mark Anthony Taganos

Nathalie Molina

Quiny Belle Lumosad

Romeo Perez

Ronabeth Lampa

Trisha Mae Abalos

This year’s triumph marks the sixth win of MSU-IIT ever since the embarking of the aforementioned event in 2014.

Topics : Marketing Cup 2019  JEMS  Overall Champion  6peat

JEMS Dominates Marketing Cup 2018

JEMS Dominates Marketing Cup 2018

by Sittie Mariam Abbas and Alexandria Sumagang

The Junior Entrepreneurial Marketing Society (JEMS) has once again been hailed as the Overall Champion during the recently concluded Marketing Cup 2018 held at St. Michael’s College last February 28, 2018.

The most coveted cup this year started with a plenary talk on Digital Marketing delivered by Mr. Marlon Molmisa, who is a book author, social entrepreneur and a digital marketing enthusiast. This is also the first time where Accountancy and Business Management (ABM) Senior High School students were invited to participate in the plenary session and competed in the Product Making contest.

Marketing related events were held right after the session which were participated by students from St. Peters College (SPC), St. Michael’s College (SMC), Iligan Medical Center College (IMCC), MSU-Iligan Institute of Technology (MSU-IIT), and St. Ritas College of Balingasag.

During the awarding ceremony, delegates of MSU-IIT were declared overall champion after winning the following events:

CHAMPION

Most Outstanding Marketing Student

Sean Preil S. Dela Cruz

Jonie A. Jumamil, Jr.

Jella J. Tongao

Battle of the Brains

Kriszyrine P. Serino

Richelle C. Gonida

Elvy Angelie T. Magdadaro

Juliet C. Tatad

Christian F. Pantallano

Electronic Advertising

Anne Therese Y. Berenguel

Jonaisha A. Papaladun

Mylenn Carl D. Jurao

RUNNERS UP

Extemporaneous Advertising

Vanessa Rose F.  Zambas

Fritz Joy A. Baloncio

Rupert L. Putis

Lein Patricia S. Pamatong

Kimberly F. Luna

Pop Dance

Sean Preil S. Dela Cruz

Jonie A. Jumamil, Jr.

Alexandria M. Sumagang

Krystll Mari E. Balandra

Marjorie N. Loja

Myra Joy P. Belasio

Mel Mathew B. Paredes

Rachelle Riva M. Luna

Bianca Kristi C. Gutang

Bryan M. Boloron

Hisham M. Punguinaguina

Romeo G. Perez

Shantal Frances Leigh E. Butalid

This feat marked the fifth consecutive win for MSU-IIT since the launching of Marketing cup in 2014.

Topics : Marketing Cup 2018  JEMS  Overall Champion  5peatlupet

JEMS wins Marketing Cup 2017

JEMS wins Marketing Cup 2017

by Marlo C. Novino

Junior Entrepreneurial Marketing Society (JEMS), the official student affiliate of the Marketing Department, CBAA was declared as the Overall Champion of the Marketing Cup 2017 held on February 24 at the St. Michael’s College Gymnasium, Iligan City.

The Marketing Cup is an annual event that gathers public and private business colleges in Iligan City and neighboring towns and cities for a forum on marketing related issues. Kian Kazemi, a celebrity entrepreneur who owns restaurants, graced the event and shared his experience as a marketing practitioner. Several academic related competitions were held right after the forum.

Participants from Iligan Medical Center College (IMCC), St. Peters College (SPC), St. Michaels College (SMC), MSU-Iligan Institute of Technology (MSU-IIT), Mindanao State University Marawi Campus, St. Ritas College of Balingasag, Misamis Oriental, Christ the King College in Gingoog City, and Lourdes College in Cagayan de Oro City competed in the six marketing related events.

During the awarding ceremony, delegates of MSU-IIT were declared victorious after winning the following events:

CHAMPION

Most Outstanding Marketing Students

June Pearl Achacoso

Mishell Pearl Arboladura

Hyacinth Tiempo

Research Poster Presentation

Iris Castillo

Marimar Bihag

Blissfuljay Gonzales

FIRST RUNNER UP

Battle of the Brains

Constantino Brasileño Jr.

Alethia Rebosit

Jonie Jumamil

Michelle Sombilon

Marites Macalong

Tagline/Slogan Making

Bryan Boloron

SECOND RUNNER UP

Extemporaneous Advertising

Vanessa Rose Zambas

Clark Reuben Galope

Von Julius Podiotan

Melisse Herlao

Lein Pamatong

Electronic Advertising

Jonaisha Papaladun

Kimberly Luna

Sittie Hedaya Tocalo

This is the fourth win for MSU-IIT since the launching of the Marketing cup in 2014.

The event was organized by St. Michaels College and spearheaded by the College of Business Administration.

Topics : marketing cup 2017  JEMS  Department of Marketing  MSU-IIT